IRCTC Redesign
IRCTC Redesign
An effort to redesign the IRCTC website, aiming to enhance user-friendliness and operational efficiency. The project seeks to deliver a seamless and intuitive browsing experience for all involved, fostering collaboration and smooth navigation.
Behance
PROJECT OVERVIEW
PROJECT OVERVIEW
PROJECT OVERVIEW
The current IRCTC website suffers from navigation complexity, extensive cognitive load, and an uninviting interface, resulting in frustration and an unsatisfactory user experience. This UI/UX redesign project aims to create a streamlined, user-centric experience, addressing these issues and enhancing the platform's appeal for a diverse range of travellers.
The current IRCTC website suffers from navigation complexity, extensive cognitive load, and an uninviting interface, resulting in frustration and an unsatisfactory user experience. This UI/UX redesign project aims to create a streamlined, user-centric experience, addressing these issues and enhancing the platform's appeal for a diverse range of travellers.
The current IRCTC website suffers from navigation complexity, extensive cognitive load, and an uninviting interface, resulting in frustration and an unsatisfactory user experience. This UI/UX redesign project aims to create a streamlined, user-centric experience, addressing these issues and enhancing the platform's appeal for a diverse range of travellers.
Project Duration
4 weeks
Participants
110+
Role
UI/UX Designer
Research
To foster empathy with users and grasp the challenges they encounter, as well as what drives them to use the IRCTC service, we conducted interviews with over 110 individuals to gain insights into their needs and concerns directly.
110+
Participants
45+
Qualitative Suggestions
User Survey
The user survey included 8 questions focused on identifying user needs and pain points with the IRCTC platform. It was available in both Hindi and English for accessibility and user comfort.
How do you book train tickets?
How often do you use IRCTC?
How would you rate your overall experience with the IRCTC website in terms of ease of use?
What features or functionalities do you find most important when booking train tickets online?
How satisfied are you with the payment process on the IRCTC platform?
Are the information and options presented on the IRCTC website clear and easy to understand?
How likely are you to visit and use the IRCTC website for future train bookings?
Do you understand abbreviations like RAC/RL/WL?
Empathy Mapping
SAYS
“I want to save money on my travel expenses as a student.”
DOES
Searches for a sort by price option.
FEELS
Disappointed when not able to sort the results.
THINKS
Needs to find the cheapest available options.
USER 1
SAYS
“Argh! I couldn’t get my ticket in one try, I wish this was simpler.”
THINKS
the booking process could’ve been simpler and easier.
DOES
Repeatedly goes back and forth on the website.
FEELS
Anxious and Dissatisfied
USER 3
SAYS
I wish the website was more intuitive to navigate.”
THINKS
They will appreciate a visually cleaner website design.
DOES
Moves to alternative booking websites
FEELS
Confused and frustrated
USER 3
Pain Points
Website is difficult to navigate
Booking process is complicated
Trouble getting the preferred
seat as desired.
Difficulty in booking a round trip simultaneously with the outbound journey.
Limited filtering options.
No option to choose - All Stations for a destination
User Personas
User Journey Map
Design System
Final Design
Landing Page
Process
Train Selection
Traveler Details
Payment Information
Research
To foster empathy with users and grasp the challenges they encounter, as well as what drives them to use the IRCTC service, we conducted interviews with over 110 individuals to gain insights into their needs and concerns directly.
110+
Participants
45+
Qualitative Suggestions
User Survey
The user survey included 8 questions focused on identifying user needs and pain points with the IRCTC platform. It was available in both Hindi and English for accessibility and user comfort.
How do you book train tickets?
How often do you use IRCTC?
How would you rate your overall experience with the IRCTC website in terms of ease of use?
What features or functionalities do you find most important when booking train tickets online?
How satisfied are you with the payment process on the IRCTC platform?
Are the information and options presented on the IRCTC website clear and easy to understand?
How likely are you to visit and use the IRCTC website for future train bookings?
Do you understand abbreviations like RAC/RL/WL?
Empathy Mapping
Pain Points
Website is difficult to navigate
Booking process is complicated
Trouble getting the prefered seat as desired
No option to choose - All Stations for a destination
Difficulty in booking a round trip simultaneously with the outbound journey
Limited filtering options
User Personas
User Journey Map
Final Designs
Landing Page
Process
Train Selection
Traveller’s Detail
Payment Information
Confirmation
Research
To foster empathy with users and grasp the challenges they encounter, as well as what drives them to use the IRCTC service, we conducted interviews with over 110 individuals to gain insights into their needs and concerns directly.
110+
Participants
45+
Qualitative Suggestions
User Survey
The user survey included 8 questions focused on identifying user needs and pain points with the IRCTC platform. It was available in both Hindi and English for accessibility and user comfort.
How do you book train tickets?
How often do you use IRCTC?
How would you rate your overall experience with the IRCTC website in terms of ease of use?
What features or functionalities do you find most important when booking train tickets online?
How satisfied are you with the payment process on the IRCTC platform?
Are the information and options presented on the IRCTC website clear and easy to understand?
How likely are you to visit and use the IRCTC website for future train bookings?
Do you understand abbreviations like RAC/RL/WL?
Empathy Mapping
Pain Points
User Personas
User Journey Map
Final Design
Landing Page
Process
Train Selection
Traveller's Details
Payment Information
Confirmation
